Digital Democracy Survey

The rapidly growing amount of content available via the Internet andthe proliferation of devices offering high quality viewing experiences has drastically shifted the way consumers view, access and purchase content. The ninth edition of Deloitte's , fielded in November 2014, illlustrates consumers' mounting appetite for content -- especially video -- anywhere, anytime and on any device. Home Internet is overwhlemingly the most valued service across all generations, with nearly all consumers ranking it in their top three. Pay TV's value is decidedlyage-dependent. Trailing Millenials do not avlue it nearlys as much as the other generations. Conversely, steraming services are highly valued among Millenials.