EBay's Founder Bets on 'Participatory Media'

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EBAY'S FOUNDER BETS ON 'PARTICIPATORY MEDIA'
[SOURCE: Wall Street Journal, AUTHOR: George Anders george.anders@wsj.com]
Pierre Omidyar, the founder of eBay, explains why he wants to build "participatory media" companies, in which vast numbers of ordinary citizens call the shots. To him, that's the future of media, even if it won't always be profitable.
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