Ericsson signs first TV broadcasting deal
November 18, 2009
Ericsson, the world's largest provider of telecommunications infrastructure, announced its first deal with a television broadcaster in a move that highlights the accelerating pace of convergence between the media and telecommunications industries. The 10-year contract to provide television transmission services to TV4, one of the biggest broadcasters in the Nordic region, opens up a new potential market for Ericsson as the Swedish company faces increasing competition in its core wireless network business. Under the TV4 contract, Ericsson will take day-to-day responsibility for transmitting all the broadcaster's free-to-air and pay-TV channels in Sweden and Finland.
Ericsson signs first TV broadcasting deal