For ESPN, Millions to Remain in Connecticut

The governor of Connecticut arrived at ESPN’s expansive campus to celebrate the groundbreaking of the sports media giant’s 19th building, a digital center that would be the new home of “SportsCenter.” It was August 2011, and this was the third visit in a year by Gov Dannel Malloy (D-CT), whose first was about three weeks before his election. This time, Gov Malloy brought a hard hat, a shovel and an incentive package for ESPN potentially worth $25 million.

ESPN is hardly needy. With nearly 100 million households paying about $5.54 a month for ESPN, regardless of whether they watch it, the network takes in more than $6 billion a year in subscriber fees alone. Still, ESPN has received about $260 million in state tax breaks and credits over the past 12 years, according to a New York Times analysis of public records. That includes $84.7 million in development tax credits because of a film and digital media program, as well as savings of about $15 million a year since the network successfully lobbied the state for a tax code change in 2000. For Gov Malloy and other public officials in Connecticut, the conventional wisdom is that any business with ESPN is good business. After all, ESPN is Connecticut’s most celebrated brand and a homegrown success story, employing more than 4,000 workers in the state.

[Dec 27]