As Google Fiber rollouts begin, here’s what cable will watch most closely

Google knows how to make a splash in new markets. Like Search, Gmail, Maps and other innovative products from the company, Google Fiber is shaping up to be a market disruptor. This time, Google’s sights are set on the TV and Internet services industry.

Google Fiber includes so many breakthrough elements that it will serve as a learning lab not just for Google, but for its competitors in the cable industry as well. But what exactly are those competitors hoping to learn?

This is what the cable industry will be watching most closely as Google Fiber rolls out to consumers.

• Business models that allow Google to increase the revenue pie
• The business case for “fiberhoods”
• Can Google keep payments simple?
• Will the Nexus 7 tablet more deeply engage subscribers?
• Where will Google take programming?
• What kind of support will Google need to provide?