Google says it's betting big on mobile
March 16, 2010
Google put on a webcast with analysts Monday to tout its grand plans for mobile.
Google Engineering Vice President Vic Gundotra predicted that the rates companies pay for search ads on mobile phones would overtake rates they pay on the desktop because of the growing popularity and adoption of so-called smart phones that deliver a better browsing experience and simpler data plans. "Google has bet big on mobile," Gundotra said. Google is not just making "mini versions" of desktop applications but is rethinking applications and delivering new ones, he said.
Google says it's betting big on mobile Google sees mobile ad rates passing PC rates (Reuters)