Google: Search and Data Seizure

GOOGLE: SEARCH AND DATA SEIZURE
[SOURCE: The Nation, AUTHOR: Jeff Chester]
[Commentary] Google is far more than the digital incarnation of Madison Avenue in the twenty-first century. It is the engine driving us into a new communications era, in which interactive marketing will significantly shape our lives. The company is aggressively expanding its advertising role, building out a sales team poised to partner with the biggest brand advertisers on the planet. Google is pitching its souped-up interactive advertising system to global corporations so they can better blend marketing messaged into the news, information and entertainment we consume. Google's message to Madison Avenue is that its technology can leverage tremendous insights about global consumers of products and information, and can deliver the right interactive marketing messages to consumers at precisely the right moment.
http://www.thenation.com/doc/20071015/chester