How the Internet is boosting marriage rates

Internet access is halting the drop in marriage rates among young people. Yes, the Internet.

In fact, the study notes, marriage rates are between 13 percent and 30 percent higher than they’d be without the advent of broadband technology. The basic intuition here is that stuff like online dating makes it easier for people to find potential partners — or, as University of Montreal economist Andriana Bellou puts it, the Internet “has the potential to reduce search frictions.” That’s not utterly implausible. Researchers have already noted that the Internet allows us to find jobs and homes more easily. Why not spouses?