How not to adapt to the Internet

HOW NOT TO ADOPT TO THE INTERNET
[SOURCE: Los Angeles Times, AUTHOR: Editorial staff]
[Commentary] Universal Music Group made virtually its entire catalog available for free this week on Imeem, an online social network, in exchange for a cut of the company's advertising revenue. It's a risky bet, the kind of move that none of the major record companies were making even three years ago. But all the labels are making them now, in the hope that revenue from the Web and wireless networks will offset their sliding CD sales. Meanwhile, in Hollywood, the studios and the writers union aren't even talking about a deal. Until last week, the biggest stumbling block seemed to be the formula for paying writers when their works were used online. But negotiations broke down again on Friday after the studios objected to the writers' demands on several old-school issues like accounting practices and union representation.
http://www.latimes.com/news/printedition/opinion/la-ed-strike11dec11,1,3...
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