McSlarrow Open To Market-Driven A La Carte

MCSLARROW OPEN TO MARKET-DRIVEN A LA CARTE
[SOURCE: Broadcasting&Cable, AUTHOR: John Eggerton]
National Cable & Telecommunications President Kyle McSlarrow says he is not opposed to a la carte if the marketplace drives that model, as he says it might, but that it is not the government's place to impose it on the industry. Pointing out that FCC Chairman Martin has pushed for both voluntary and mandatory a la carte at different times, McSlarrow said that it is virtually impossible to anticipate what the TV marketplace will look like in five or 10 years, but said that "there does seem to be a greater drive in the marketplace to on-demand viewing, whatever the platform." McSlarrow said that, as a result, "in this age of on-demand and DVRs and day-and-date windows, a different marketplace model emerges. And if so, then that is the right answer."
http://www.broadcastingcable.com/article/CA6439778.html
See interview at http://www.broadcastingcable.com/article/CA6439377.html