Money, Data, and Democracy
[Commentary] Voter turnout is a big deal. Not just to political junkies and clipboard-wielding party volunteers but also to American foundations. According to Foundation Center's newest mapping tool, Foundation Funding for US Democracy, 180 foundations have spent more than $150 million on voter education, registration, and turnout since 2011, a period that includes one presidential and one midterm election. Seems like a lot of money to get Americans to do what people in many other countries die for. But we're good at spending a lot of money on our democracy.
Even this early in the campaign, big donors are talking big numbers, promising (threatening?) to spend $100 million or more each on their favorite candidates or issues. And political junkies are predicting that more than $4.4 billion will be spent on TV ads alone -- while election spending in total could run as high as $10 billion. Suddenly, nearly $150 million of foundation funding over four years doesn't look so big in comparison to $10 billion for a single election cycle.
[Lucy Bernholz is a senior research scholar at the Stanford Center on Philanthropy and Civil Society]
Money, Data, and Democracy