NBA OTT to Allow Individual Game and Team Streaming

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Add the National Basketball Association to the growing list of content providers who are shaking up the traditional pay-TV model. The NBA announced that their upcoming 2015-16 NBA League Pass service will offer both single games and a season’s worth of any individual team’s games options for both linear TV and over-the-top (OTT) video distribution. Think of it as a la carte for NBA basketball. NBA League Pass had been available through both linear and digital options before, but subscribers had to buy all the available games for a single price. It was the NBA’s equivalent of the popular NFL Sunday Ticket package. This updated version ‘unbundles’ the service and allows subscribers to purchase individual games or follow one team for the whole season. And watch it on the device of their choice.


NBA OTT to Allow Individual Game and Team Streaming