New Numbers Back Up Our Obsession With Phones
How's this for a sign of our digitally addicted times: Users swipe their screens to unlock their phones an average of 110 times a day, according to data from the app company Locket.
"We don't think we are unlocking our phones that many times because we don't sit down and count," says Yunha Kim, CEO and co-founder of Locket. So Locket took count, since it's an Android app that pays users for placing ads on its lock screens. The company compiled data on its 150,000 users and found they are most active in checking or using their phones between 5 and 8 p.m. ET, and during those peak hours, the average user checks his or her phone nine times an hour. This takes account of all sorts of reasons the phone's getting unlocked, whether it's to use it for messaging, voice calls or to check the time. "Everything in your life is on mobile now," Kim says. "Being obsessed with anything is not a healthy thing, but mobile improves our performance, it makes things easier. ... It shortens the time I have to waste somewhere else, if you think about it."
New Numbers Back Up Our Obsession With Phones