Original programming from Netflix, YouTube and Hulu could signal big changes for TV industry
After years of experimenting, the top video destinations on the Web are suddenly flush with original programming: documentaries, reality shows and scripted series.
Over the next few months, YouTube, Netflix and Hulu will roll out their most ambitious original programming yet -- a digital push into a traditional television business that has money, a bevy of stars and a bold attitude of reinvention. The long-predicted collision between Internet video and broadcast television is finally under way. No one is suggesting that the quality on the Internet is close to that of broadcast TV, but it's becoming easy to imagine a day when it will be. And even though critics question whether new media can rival a business that's been around for about 70 years, the video sites have sought partnerships with seasoned professionals. And they benefit from the different economics of global Web-based entertainment. Either way, what's happening now is just the first wave.
Original programming from Netflix, YouTube and Hulu could signal big changes for TV industry