The Pro-Free Speech Way to Fight Fake News

[Commentary] Ultimately, the power of fake news is in the minds of the beholders — namely, news consumers. We need a news consumers’ equivalent of the venerable Consumers Union that, starting in the 1930s, mobilized millions behind taking an informed approach to purchases, or the more recent drive to empower individuals to take charge of their health by reading labels, counting steps, and getting tested for risk factors.

Recognizing fraudulent news as a threat to free expression cannot be grounds to justify a cure — in the form of new government or corporate restrictions on speech — that may end up being worse than the disease. Unscrupulous profiteers and political opportunists may never cease in their efforts to infect the global information flow of information to serve their purposes. The best prescription against the epidemic of fake news is to inoculate consumers by building up their ability to defend themselves.

[Suzanne Nossel is executive director of the Pen American Center and was formerly deputy assistant secretary of state for international organizations at the U.S. State Department.]