The Secret Behind Successful Mobile Apps

The demand for mobility is burgeoning, and as agencies plan their own mobile apps or Web portals, they often find themselves with more questions than answers.

Mobile apps promise to increase productivity and save time and money — heck, the work will practically do itself. A well designed app can cure warts and baldness, make project leaders run faster and jump higher. Amid these grand claims and true success stories from governments with developed mobile presences, many agencies tread carefully toward their mobile futures, hoping to avoid the mistakes others have made. One lesson governments have learned is that creating a nice-looking, easy-to-use app isn’t enough. These apps must seamlessly integrate into the agency’s back-end systems — otherwise they create more work for employees who must manually re-enter the information submitted through the app into the appropriate system or workflow.