Sirius to launch TV service in Chrysler 2008 cars

SIRIUS TO LAUNCH TV SERVICE IN CHRYSLER 2008 CARS
[SOURCE: Reuters]
Sirius Satellite Radio will launch its backseat television service exclusively in several DaimlerChrysler cars and minivans later this year. Sirius said three live child-themed TV channels would be available in 2008 model year cars in the Chrysler, Jeep and Dodge lines. Sales of those cars will start later this year. The satellite radio provider has been promising such a service since 2004, but at that time it said deals with manufacturers and content providers needed to be hammered out. Last November, Chief Executive Mel Karmazin said the service would launch in 2007. The system will cost about $470, which includes the first year of service, when packaged with Chrysler's rear seat entertainment system in new cars. Customers must subscribe to Sirius Satellite Radio. Channels on the service include Viacom's Nickelodeon, Walt Disney's Disney Channel and Time Warner's Cartoon Network. Asked about some of the evening shows broadcast on Cartoon Network that are aimed at adults, a Sirius spokesman said that the 24-hour programming in the car will always be suitable for children.
http://www.reuters.com/article/technologyNews/idUSN2919036120070329

* Chrysler, Sirius to beam kids' TV into '08 models
http://www.usatoday.com/printedition/money/20070330/1b_tvincars30.art.htm