Station Creator Looks to Simplify Online TV

As online video becomes increasingly essential for any publisher, startup Station Creator has a simple proposition with its platform. The San Diego-based company’s M.O. is to remove the barriers to entry for streaming video ranging from cost to tech savvy. The resulting platform has an intuitive, drag-and-drop client-facing interface and a baseline cost of nothing, enabling publishers to scour the Web for sharable content and to pull it in to a customizable playlist. Publishers can also add their original recorded or live streaming content into the mix and sell interstitial ads against the video.