Structured Network Neutrality is the Key

STRUCTURED 'NET NEUTRALITY IS THE KEY
[SOURCE: Network World, AUTHOR: Curt Monash]
[Commentary] Internet legislation should preserve radical openness in two areas: Internet bit transport and Internet content and applications. Fortunately, both goals are achievable through a scheme that follows seven policy-design principles: 1) 'Net neutrality should be preserved for the "Jeffersonian" part of the Internet --research, teaching, political discourse, and small-business commerce. 2) In general, content and application providers should be left almost wholly unregulated. 3) It's OK to regulate telecom carriers. They are natural oligopolists and are used to it. 4) It's OK to charge for high Quality of Service. The "Edisonian" part of the Internet will be stifled without substantial investment; somebody has to pay for it. 5) Any payment arrangements between content and application providers and consumer-facing carriers should be formulaic. There should be no scope for negotiation, so bias can't creep in. 6) Content and application providers should be allowed to subsidize communication costs. Consumers don't like paying on a bit-by-bit basis; they prefer subscriptions or free or ad-supported models. 7) Content and application providers shouldn't have to subsidize communication costs. There should be no business-arrangements requirements limiting innovators from getting started on the Internet. Tariff rebate passthrough is a policy and regulatory framework that satisfies all these principles.
http://www.networkworld.com/columnists/2007/042307monash.html?page=1