A Tech Accord to Combat Deceptive Use of AI in 2024 Elections

At the Munich Security Conference, leading technology companies pledged to help prevent deceptive AI content from interfering with the 2024 global elections in which more than four billion people in over 40 countries will vote. The “Tech Accord to Combat Deceptive Use of AI in 2024 Elections” is a set of commitments to deploy technology countering harmful AI-generated content meant to deceive voters. Signatories pledge to work collaboratively on tools to detect and address online distribution of such AI content, drive educational campaigns, and provide transparency, among other concrete steps. Participating companies agreed to eight specific commitments:

1. Prevention: Researching, investing in, and/or deploying reasonable precautions to limit risks of deliberately Deceptive AI Election Content being generated.
2. Provenance: Attaching provenance signals to identify the origin of content where appropriate and technically feasible.
3. Detection: Attempting to detect Deceptive AI Election Content or authenticated content, including with methods such as reading provenance signals across platforms.
4. Responsive Protection: Providing swift and proportionate responses to incidents involving the creation and dissemination of Deceptive AI Election Content.
5. Evaluation: Undertaking collective efforts to evaluate and learn from the experiences and outcomes of dealing with Deceptive AI Election Content.
6. Public Awareness: Engaging in shared efforts to educate the public about media literacy best practices, in particular regarding Deceptive AI Election Content, and ways citizens can protect themselves from being manipulated or deceived by this content.
7. Resilience: Supporting efforts to develop and make available defensive tools and resources, such as AI literacy and other public programs, AI-based solutions (including open-source tools where appropriate), or contextual features, to help protect public debate, defend the integrity of the democratic process, and build whole-of-society resilience against the use of Deceptive AI Election Content.