TV Binging On The Rise
TV binging is growing. But while it can bring much joy to consumers, it can also bring the blues. A new study on TV binging by TiVo Research says that 52 percent of those surveyed are "experiencing feeling sad" when they approach the end of a TV series. Apparently, this has been disturbing some sleep patterns as well. TiVo says 31 percent have "lost sleep to binging," and 37 percent say they have spent entire weekends binging.
Overall, “binging is booming,” says TiVo: A March survey says 92 percent of respondents reported some binging. TiVo says the binging is not just fueled by long stretches of repeat programming on traditional networks, in the summer or around holidays, but also full seasons worth of programming on Netflix, Hulu and Amazon. Netflix continues to be the leader here: 66 percent of “season” bingers use the big subscription video on demand service. In addition, the negative perception of binge viewing has declined among those that TiVo surveyed -- to only 30 percent from 53 percent in 2013.
TV Binging On The Rise