TV network aims for new viewing audience: dogs

Nielsen isn't tracking the network's ratings and broadcasters aren't copying its programs -- not yet, anyway. But a new cable TV channel has a fresh audience in its backyard and tails are wagging excitedly. DogTV, a cable network for dogs, launched in San Diego aimed at stay-at-home canines and their workaday owners who want to feel better about time apart. Free at launch, people will eventually pay $4.99 a month for the channel, but that may seem a small for sum for fido's peace of mind.