Verizon: As Lines Between Wireline and Wireless Blur, Home Broadband is Just Another Device

Verizon executive Ronan Dunne, group CEO for Verizon Consumer, laid out a vision for Verizon 5G Home that foresees a time when consumers will buy home broadband service in the same way they buy wireless service today. It is just buying another line, or another device in Dunne’s vision, just like consumers do today with their wireless buying habits. “The nature of the line between the wireless business and wireline business is blurring,” said Dunne. “I don’t necessarily see them in the medium term as being two discreet markets anymore.” Instead of a 3 or 4 line wireless plan, consumers will buy a 4 or 5 line plan, with one line being their home broadband. Or they think of home broadband as just another device, another smartphone if you will. If a customer moves, they simply take their home broadband with them, just like they take their smartphone today.