Why Apple can take a bigger stand against Trump than its rivals

Whatever happens at the Republican National Convention in July, one thing is clear: It won’t be brought to you by Apple. The firm won’t be providing any funding or support for the convention, according to news reports. Apple has been more outspoken on public policy issues than many of its peers in Silicon Valley. A report from Politico said that its latest move is because of the rhetoric of presumptive Republican presidential nominee Donald Trump.

Many of Trump's positions, particularly on immigration, clash with the political stances of tech firms. Apple, which declined to comment on the reports, is arguably in a unique position among tech companies to take big political stands. Not only does its size insulate it against some backlash, but it is also protected because expressing political opinions does little damage to the reputation of its products. That's not true for many other tech titans.