Big Tech's Trump problem

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Tech giants are facing a barrage of tough, negative coverage, with some of the same dynamics that drive saturation coverage of President Donald Trump. Many major news organizations — including The Washington Post, The Atlantic and CNN — are staffing up for greatly expanded tech coverage because: 1) Tech is the new politics. 2) This is partly in reaction to the techlash and partly in preparation for a post-Trump world, when websites can't count on politics to drive massive year-round traffic. 3) Just as in politics, there's going to be overwhelming coverage of the same few actors — in this case, Facebook, Google, Apple and Amazon. So Big Tech will be covered like a presidential candidate — everyone piling on the same story.


Big Tech's Trump problem