How Gen Z gets its news
For Gen Z, catching up on the news is often a side effect of time spent on social media apps like Instagram and, in particular, TikTok—and media outlets are adapting to serve that behavior. "Gen Z is being fed the news whether they want it or not," Stephanie Kaplan Lewis, CEO of the college-aged media portfolio Her Campus Media, tells Axios, noting that Gen Z news consumers are less likely than Millennials to visit trusted news sources directly. Multiple polls have found TikTok to be the top source of news for Gen Z, and an increasingly popular source for Americans overall. However, as with platforms like Facebook that drove news consumption for older generations, the rise of TikTok as a news source has led to concerns around misinformation.
How Gen Z gets its news