Kinetic Business Celebrates National Small Business Month with Spotlight on Connectivity Needs

Small business owners navigate challenges daily, whether it’s adapting to the rising cost of doing business, managing staff and vendors, growing revenue, or delivering a seamless customer experience. Reliable internet shouldn’t be another thing owners have to worry about, especially given the crucial role it plays in overall business growth and success. May is National Small Business Month, and as Kinetic celebrates these critical businesses in our communities and country, what better time to highlight the need to keep them connected, worry-free? Kinetic launched our Small Business Connectivity Report, which highlights the importance of internet speed and reliability for day-to-day operations and the overall success of US-based small businesses in predominantly rural areas. We surveyed 251 respondents to better understand their unique challenges and priorities, and what we found reinforced our core value of supporting small businesses with reliable internet and voice services. Our report shows that speed (36%) and reliability (35%) ring true as top internet priorities for small businesses.