Media Daily News
IAB, Cable Lobby, Others Ask Court To Block Click-To-Cancel Rules
The Interactive Advertising Bureau, cable industry lobbyists and others asked a federal appellate court to block the Federal Trade Commission's new click-to-cancel rules, which aim to make it easier for consumers to end subscriptions to newspapers, gyms, retailers and other businesses. Those rules require companies to offer subscribers a simple cancellation mechanism, and let consumers cancel subscriptions through the same medium that was used to purchase them.