Strand Consulting

The cost to manage video streaming in broadband networks is growing 2-3 times faster than revenue, frustrating broader investment and affordability goals. Some 44 of 50 broadband providers report that streaming video accounted for at least half of all their network traffic, with at least 23 providers reporting that streaming video accounted for at least 70 percent. Three-quarters of broadband providers experience that video streaming negatively impacts their ability to serve their customers without additional investment.