Jon Peha

Consumer-driven design and evaluation of broadband labels

This study examines the content and layout of the proposed broadband consumer disclosure labels mandated by the U.S. Federal Communications Commission (FCC). Our large-scale user study identifies key consumer preferences and comprehension factors through a two-phase survey of 2500 broadband internet consumers. Findings reveal strong support for broadband labels, but dissatisfaction with the FCC's proposed labels from 2016. Participants generally struggled to use the label for cost computations and plan comparisons.

A Consumer-Driven Broadband Label Design

In January 2022, the Federal Communications Commission (FCC) issued a Notice of Proposed Rulemaking (NPRM), which proposed requiring internet service providers to display broadband consumer disclosure labels prominently at the point of sale.

Making Broadband Internet Labels Useful and Usable: Preliminary Report on Consumer-Driven Broadband Label Design

In January 2022, the Federal Communications Commission (FCC) issued a Notice of Proposed Rulemaking (NPRM), which proposed requiring internet service providers to display broadband consumer disclosure labels prominently at the point of sale.

Lessons from Internet Use and Performance During Covid-19

When COVID-19 hit, many people began working, going to school, and living much of their lives from home. The Internet was a gateway to the world. This article uses data from Internet speed tests, consumer complaints, search engine optimization tools, and logs of Internet use from public libraries to understand the effects of the pandemic on Internet use and performance. Despite reports that the Internet handled the surge in traffic well, we find that complaints about Internet speed nearly tripled, and performance was degraded.

How voters lost the freedom to access the campaign website of their choice

[Commentary] The Senate may soon be voting on net neutrality. The net neutrality debate is driven in part by the fact that Internet service providers (ISPs) have the technical ability and financial incentive to act as gatekeepers, picking winners and losers in the Internet marketplace. Perhaps an ISP will favor a particular airline reservation website or an online newspaper by blocking access to its competitors, or simply by making access to competitors’ content painfully slow.