5 social trends you can expect to see in 2015

[Commentary] Here are some of the communication trends, rising stars, and falling figures you can expect to see in 2015:

1) Chat as a platform: Some of the biggest social networking companies are turning their messaging applications into portals for other purposes.
2) Location based feeds and Yik Yak’s moment: Social apps will allow you to see posts made by strangers in your area, adding a place-based element to your networks.
3) Foursquare's finale: Will it dump a ton of money into marketing and start to succeed with a more mainstream audience? Will it sell to a company like Twitter that might need its extensive location and user data?
4) Deep linking and app constellations: As social applications turn into portals for other experiences in 2015, the deep linking trend and constellation of apps that communication with each other will only grow.
5) Instagram, Pinterest, and Snapchat come of age: We’ll see them experiment with new ways of making money and ad dollars will flock to these visual properties.