Survey: Majority Of Free Mobile Apps Have Privacy Policies


Source: MediaPost
Author: Wendy Davis
Location:
Future of Privacy Forum, 919 18th Street NW, Washington, DC, 20006, United States

Mobile app developers appear more likely to offer privacy policies now than last year, according to a recent report by the Future of Privacy Forum.

The think tank recently surveyed top apps and found that 66% of the free apps and 33% of paid apps how have privacy policies. Three-quarters of the free apps with privacy policies made the documents accessible in the app or through a link within the app. Half of the paid apps with privacy policies did the same. For the more recent study, released last week, the Future of Privacy Forum examined the top 10 free and paid mobile apps across the Android, iOS and BlackBerry platforms.

Jules Polonetsky, co-chair and director of the industry-funded think tank, suggests that free apps are more likely to rely on advertising, and therefore, more likely to disclose how they use data than paid apps.

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