Time Warner Cable slapped for "fiber optic" claims

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A National Advertising Review Board panel has urged Time Warner Cable to stop making claims in ads that the cable company's services are provided on a fiber or fiber optic network.

The NARB panel recommended that Time Warner Cable stop running the ads following a challenge by Verizon Communications which markets its fiber optic service (FiOS) in competition with Time Warner Cable and other cable companies like Cablevision Systems Corp. The ads were designed to show Time Warner Cable's Internet network was "dramatically faster" because of its "advanced fiber optic network". Time Warner Cable uses a hybrid of fiber coaxial cable also known as known as 'fiber to the node'. Verizon's network is said to be entirely fiber and is called 'fiber to the home'.


Time Warner Cable slapped for "fiber optic" claims