Cameron to call for more mainstream UK films

David Cameron will urge British film-makers to shift their focus from art house cinema to more mainstream movies in a bid to bolster the country’s £4 billion film industry.

The prime minister’s remarks, to be made during a visit to Pinewood studios, the spiritual home of British film-making, come just days before the publication of a review of government policy towards the industry by Lord Smith. Cameron is expected to call for more “commercially successful pictures” to rival those produced in Hollywood. This is likely to be at the expense of art house producers, or, in Cameron’s euphemistic phrase, “culturally rewarding” films.