Hollywood fights Internet protests with... TV ad, billboard, radio spot

Creative America is fighting back. The group, which represents NBC Universal, Viacom, Sony Pictures, Warner Bros, Disney, and others in the TV and movie business, launched a new TV commercial today supporting SOPA and PIPA. A national print and radio campaign will follow. But the highlight is a black animated banner ad that reads "What to do during an Internet blackout; it suggests reading books, listening to music, or watching a movie. The banner will be shown "on a huge billboard in New York's Times Square throughout the day on January 18th as an answer to those opponents of the bills who are blacking out their websites," writes Creative America.