The Corporation for Public Broadcasting Awards Funds to Extend PBS NEWSHOUR Election Coverage to Diverse Audiences


Author: press release
Location:
Corporation for Public Broadcasting (CPB), 401 Ninth Street, NW, Washington, 20004-2129, United States

The Corporation for Public Broadcasting (CPB) announced funding for PBS NEWSHOUR to support NEWSHOUR Open Election 2012, a public media initiative that will enhance the program’s election coverage and better inform diverse audiences about important election issues.

Through a $420,000 grant from CPB, NEWSHOUR Open Election 2012 is utilizing crowd-sourcing technologies developed by the Participatory Culture Foundation (PCF) and Mozilla to enable citizen volunteers to translate and caption 2012 election coverage into dozens of languages, as well as for the deaf and hard-of-hearing. These technologies will make election news, speeches and debates more accessible for diverse audiences, helping to increase their understanding of, and engagement in, the political process. PBS NEWSHOUR will launch the translation and captioning project during President Obama’s 2012 State of the Union address on Jan. 24.

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