Companies expect Australia’s National Broadband Network to boost digital economy: survey

Australian companies are keen to participate in the digital economy and believe the national broadband network will help them to do so according to a new report from telecommunications group Alcatel-Lucent. In a survey of 275 medium to large businesses, 93 per cent confirmed a belief that their ongoing prosperity is tied to the digital economy, with 75 per cent believing that the NBN will help increase their digital participation. Around 80 per cent of business surveyed said that new proposals for technological advancement should be integrated into an executive and board all-of-business strategy, with the same amount saying they would be interested in a telco pitching a relevant model.