For the Love of the Technology, the Bay Area Is Reinventing Baseball

A decade ago, as portrayed in the book and movie “Moneyball,” the Athletics put a new spin on the game of baseball through statistics and data. A new generation of baseball executives huddled around computers in Oakland and threw out century-old scouting traditions, relying instead on technology to select undervalued players in the 2002 Major League Baseball draft. By tapping into the tech corridors of Silicon Valley, the Bay Area teams and their partners are once again transforming the game, from the ticket booth to the locker room to the concession stands. Baseball may have been invented elsewhere, but it is being reinvented in the Bay Area.