Deloitte: 41% of U.S. Consumers Would Pay More for Higher Wireless Speeds
Internet users in the US are “addicted to speed,” according to the 3rd edition of Deloitte’s “Global Mobile Consumer Survey.” Not only are they’re willing to pay more for higher speed Internet access, they “toggle between Wi-Fi and fourth-generation (4G) wireless technologies to get the fastest possible connection for their mobile devices.” Wi-Fi access has spread rapidly in the US -- nearly 2/3 of smartphone users connect to Wi-Fi networks as opposed to mobile networks, Deloitte market researchers found. Forty-one percent of survey respondents said they would be willing to pay more for Internet access three to five times faster than what they have. Nearly 10% said they would be willing to spend $30 more than their current rates.
(Nov 22)
Deloitte: 41% of U.S. Consumers Would Pay More for Higher Wireless Speeds