Parks: Cloud DVR Sees Growing Interest, Legal Clarity

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The recent Aereo Supreme Court case, while not exactly positive for Aereo, may help drive cloud DVR adoption, according to Parks Associates’ Research Analyst Glenn Hower.

And with growing interest in the application, video service providers “…can experiment with these cloud services as strategies to build subscriber loyalty and increase revenues.”

Recent Parks’ research reveals that 45% of US pay-TV subscribers find cloud DVR technology very appealing. Subscribers have particular interest in unlimited storage space and two-week catch-up services for video, according to the research findings.


Parks: Cloud DVR Sees Growing Interest, Legal Clarity