Teens are officially over Facebook
A new report out from Piper Jaffray -- an investment bank with a sizable research arm -- finds that the kids are over Facebook once and for all, having fled Mark Zuckerberg’s parent-flooded shores for the more forgiving embraces of Twitter and Instagram.
Between fall 2014 and spring 2014, when Piper Jaffray last conducted this survey, Facebook use among teenagers aged 13 to 19 plummeted from 72 percent to 45 percent. In other words, less than half of the teenagers surveyed said “yes” when asked if they use Facebook. Kids love Apple products above any other consumer tech brand, though only a sliver -- 16 percent -- were interested in the iWatch. They overwhelmingly predicted that, by 2019, they’d watch all their movies on Netflix. They’re cooling on Pandora radio, which has seen a host of streaming apps and other competitors crop up in the past five years.
Teens are officially over Facebook