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Submitted: August 4, 2011 - 6:06pm
Originally published: August 4, 2011
Last updated: August 4, 2011 - 6:07pm
Originally published: August 4, 2011
Last updated: August 4, 2011 - 6:07pm
Author:
Bob Papper
Location:
Hofstra University, Hempstead, NY, 11549, United States
It's not simply that television and radio stations are doing more with social media these days, it's also that -- at least in the case of TV -- they're doing something different. Those are the latest findings from the RTDNA/Hofstra University Annual Survey. More and more, at least at TV news operations, social media is about connecting with and having conversations with the audience. Radio, in contrast, looks more like television did a year ago.
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