Vox

Facebook is starting to share more about what it demotes in News Feed

The way that Facebook controls its News Feed is often controversial and largely opaque to the outside world. Now the company is attempting to shine more light on the content it surpresses but doesn't remove entirely. Facebook published its “Content Distribution Guidelines” detailing the roughly three-dozen types of posts it demotes for various reasons in the News Feed, like clickbait and posts by repeat policy offenders.