Google and the Problem With 'Net Neutrality'
[Commentary] Last week, Federal Communications Commission Chairman Julius Genachowski outlined a more expansive and legally binding regime for Network Neutrality. He would not only codify existing nonblocking principles but would also add a highly controversial "nondiscrimination" rule. This regulation could expand bureaucratic oversight to every bit, switch and business plan on the Internet. US Internet traffic will continue to rise 50% annually through 2015. Cisco estimates wireless data traffic will rise 131% per year through 2013. Hundreds of billions of dollars in fiber optics, data centers, and fourth-generation mobile networks will be needed. But if network service providers can't design their own networks, offer creative services, or make fair business transactions with vendors, will they invest these massive sums to meet (and drive) demand? Some question the network companies' expensive and risky plans, asking if the customers will come. But one thing's for sure: If you don't build it, they can't come. If net neutrality applies neutrally to all players in the Web ecosystem, then it would regulate every component and entrepreneur in a vast and unknowable future. If neutrality applies selectively (oxymoron alert) to only one sliver of the network, then it is merely a political tool of one set of companies to cripple its competitors. At a time of continued national economic peril, the last thing we need is a new heavy hand weighing down our most promising high-growth sector. Better to maintain the existing open-Web principles and let the Internet evolve.