Whether you view network neutrality rules as a government takeover of the Internet or the only way to save the Web from corporate meddling, one thing is certain: The issue has been a boon to Washington lobbyists, lawyers and activists -- and they’re poised to continue cashing in for years to come.
The fierce debate has proven to be a prime business opportunity for K Street, as some of the biggest US companies and their trade groups try to sway opinion at the agency and on Capitol Hill. Lawmakers and consumer groups also have seized on the issue -- and the passion it evokes -- to drum up cash and support.
“Every time we’ve had something like this before, whether it’s in telecom or banking or health care, it becomes a lobbying and fundraising extravaganza, and net neutrality is no different,” said Bill Allison, senior fellow at the Sunlight Foundation. “When Congress gets going, that’s when you’re going to see the fundraisers … off specific issues like this.”
Major Internet service providers AT&T, Comcast and Verizon have spent a combined $44.2 million to lobby Washington on a host of issues in 2014, with net neutrality among their top agenda items, according to company disclosures. Executives like AT&T CEO Randall Stephenson, Comcast CEO Brian Roberts and Verizon CEO Lowell McAdam have personally met with FCC Chairman Tom Wheeler to press their views. Silicon Valley giants like Google and Facebook have backed strong net neutrality rules, primarily via their trade group, the Internet Association. But the debate has also drawn in fresh-faced tech players like Wordpress.com operator Automattic, crafts website Etsy and funding platform Kickstarter. The firms have taken an active role, working closely with groups like Engine Advocacy to press the case for robust open Internet protections in Washington.