Univision Faces Bigger Rival Than Trump: Shifting TV Habits
Univision is facing questions about its business prospects ahead of its planned initial public offering this fall.
The shares of major media companies have recently taken a hit because of worries over sharp declines in ratings and weak advertising sales — and the fact that consumers are abandoning cable and satellite TV subscriptions. Univision also faces increased competition from its rival Telemundo and English-language network programming aimed at Hispanic viewers. These issues, combined with the recent stock market convulsions, now have some industry executives and Wall Street analysts questioning the timing and the prospects of Univision’s IPO. “The challenges facing TV-based media companies are growing by the day, with the lack of visibility increasingly concerning investors and making valuations difficult,” said Rich Greenfield, an analyst with BTIG Research. “The question is: Can anybody flourish as the media tide goes out?”