Michelle Cao

Our analysis shows affordability as a driving factor around why some households continue to remain offline, confirming that the cost of service is an essential part of increasing Internet adoption. We asked households not using the Internet from home: “At what monthly price if any, would your household buy home Internet service?” Answers to the new question showed that the mean price offline households wanted to pay was approximately $10 per month, though it’s worth noting that three in four households gave $0 or “none” as their answer. Interestingly, households citing expense as their main

According to Internet Use Survey Data, which tracks disparities around Internet adoption,  a majority – 58% – of the 24 million offline households express no interest or need to be online. There is also a large proportion who say they can’t afford home Internet service (18%).  Regardless of their stated reasons for non-use, offline households have significantly lower incomes than their online counterparts.

The security and privacy landscape has continued to evolve since NTIA first asked about it in the 2015 Internet Use Survey. High-profile data breaches and debates about the role of technology in people’s lives have kept concerns about privacy and security in the forefront. The spread of emerging technologies such as smart home devices and always-on voice assistants, as well as business models predicated on the collection, use, and sale of personal information, means these concerns have taken on increased urgency.

Telemedicine and telehealth-related activities are on the rise, according to NTIA’s November 2019 Internet Use Survey, which found that more households are using the Internet to communicate with health professionals, access health records, and research health information. The proportion of households that accessed health or health insurance records online grew from 30 percent in 2017 to 34 percent in 2019.