Broadband Consumer Labels Are Here!

We got some pretty good wins in the Infrastructure Investment and Jobs Act. One of those wins was the mandate for the Federal Communications Commission (FCC) to implement broadband consumer labels, also known as “broadband nutrition labels.” These labels will empower consumers with clear, accessible, and accurate information about broadband services. Clear information should enable consumers to make informed choices that align with their needs and budgets without shocking charges or service quality surprises that fall short of their expectations. The broadband consumer labels will include information on pricing, introductory rates, data allowances, performance metrics, and Affordable Connectivity Program (ACP) participation. Some providers may start displaying the labels before the deadline, but we expect to see all providers in compliance by October 10, 2024.