It’s Official: JSA Unwinding Clock Starts

The Federal Communications Commission sent out official notice that June 19 was the effective date of its new joint sales agreement (JSA) restrictions, which make some JSA's attributable as ownership interest.

That means that same-market JSA's that broker more than 15% of a station's weekly ad time (which is most JSA's), and whose attribution will put an owner over the FCC's local ownership limits, will have two years from that date, or June 19, 2016, to unwind them or take other action to come into compliance with the rules.