Sooner or Later, All of You Will Pay

With some business models already tumbling and others generating cause for concern, many parts of the content creation and delivery industry are accelerating plans to charge for what once was free. News Corp's Chase Carey said the time has come to make the shift, including for a certain popular online video site in which his company is a chief partner. "I think a free model is a very difficult way to capture the value of our content," Carey said. "I think what we need to do is deliver that content to consumers in a way where they will appreciate the value. Hulu concurs with that; it needs to evolve to have a meaningful subscription model as part of its business."